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Mastering Personalized Marketing in 2024: Strategies, Impact, and Consumer Trends 

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Why You Can’t Have a One-Sided Marketing Budget

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The Importance of Aligning Your Product Process With Your Revenue Goals

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Case Studies

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Securing 100% of Funding Goal for Start-Up

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Securing 100% of Funding Goal for Start-Up

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Creating A Cohesive Product Strategy That Yielded Millions

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Turning Content Creation Into A Profitable DTC Course

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Building a Marketing Strategy to Create a Measurable Pipeline

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Resources

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News

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Blogs
Why You Can’t Have a One-Sided Marketing Budget
From logo design to brand messaging, we help you build a memorable brand that drives customer loyalty...
group of people sitting around a table reviewing a "land and expand" strategy chart
Blogs
Land and Expand: The Power of Cross-Selling in Business Growth
From logo design to brand messaging, we help you build a memorable brand that drives customer loyalty...
a group of people sitting around a table with a whiteboard
Blogs
Top 3 Lessons Learned When Launching Products
From logo design to brand messaging, we help you build a memorable brand that drives customer loyalty...
a group of people sitting around a table in an office
Blogs
The Importance of Aligning Your Product Process With Your Revenue Goals
From logo design to brand messaging, we help you build a memorable brand that drives customer loyalty...
a group of people sitting around a table with a person standing in front of them
Blogs
Creating Evergreen Content for Multi-Channel Marketing Success
From logo design to brand messaging, we help you build a memorable brand that drives customer loyalty...
people shaking hands in office, align marketing and sales
Blogs
Align Marketing and Sales for Effective Lead Generation and Pipeline Creation
From logo design to brand messaging, we help you build a memorable brand that drives customer loyalty...
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Blogs
Top Ideas to Consider When Building Your 2025 Budget
From logo design to brand messaging, we help you build a memorable brand that drives customer loyalty...
businessman using a laptop to analyze SEO metrics, focusing on promoting website ranking and optimizing traffic, with the inscription "SEO" displayed
Blogs
4 Things to Impact Your Conversion Targets for the Rest of 2024
From logo design to brand messaging, we help you build a memorable brand that drives customer loyalty...
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Blogs
The Power of Product Management Processes: Defining Entry and Exit Criteria to Bring Clarity and Growth
From logo design to brand messaging, we help you build a memorable brand that drives customer loyalty...
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Blogs
Leveraging Diversity and Alignment: The Key to Building a Successful External Partnership
From logo design to brand messaging, we help you build a memorable brand that drives customer loyalty...
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Elite Multimedia Tourmageddon Podcast Graphics

GANI designed striking graphics for Elite Multimedia’s Tourmageddon Podcast, enhancing its visual identity across digital platforms. The graphics captured the energy of the live event industry, aligning with the podcast’s theme and audience.

ANCC Transition to Practice Symposium Video

GANI created a compelling general session video for ThriveAP, presented at the 2024 ANCC Transition to Practice Symposium. The video introduced ThriveAP’s mission and services to a wide audience of healthcare professionals, setting the stage for future engagements.

ThriveAP Self-Enrollment Campaign

GANI built a dedicated subdomain site for ThriveAP, targeting nurse practitioners and physician assistants to enhance the self-enrollment process. The campaign combined a streamlined website experience with strategic email and social media efforts, making it easier for healthcare professionals to enroll.

ThriveAP Content Strategy

GANI crafted a cohesive content strategy for ThriveAP, delivering educational blogs, engaging social media posts, and timely press releases. The blogs drove traffic and strengthened ThriveAP’s thought leadership, while social media campaigns boosted engagement and press releases ensured timely stakeholder communication.

Elite Multimedia Summer Tradeshow Campaign

Elite Multimedia sought to maximize their impact at summer tradeshows through a coordinated marketing campaign. GANI developed a robust campaign that included targeted emails, a dedicated landing page, blog posts, and digital ads to drive booth traffic and brand visibility.

SourceMark BCG Medical Launch Campaign

SourceMark needed a comprehensive campaign to successfully launch their new partnership with BCG Medical. GANI crafted a multi-channel strategy, including targeted ads, press releases, email campaigns, and a webinar to educate and engage the healthcare community.

You Need Therapy Podcast Website Management

The You Need Therapy Podcast required ongoing website maintenance and updates to ensure consistent performance and user engagement. GANI provided regular content updates, technical support, and design tweaks to keep the site current and user-friendly.

Three Cords Therapy Website Redesign

Three Cords Therapy needed a website redesign to better represent their practice and improve client interactions. GANI transformed the site with a fresh design, improved content organization, and enhanced mobile responsiveness.

Zear Health Website Development

As a new brand, Zear Health required a fully developed website to establish their online presence and connect with their audience. GANI created a user-friendly, visually appealing website that showcases Zear Health’s offerings and educates visitors on holistic pain management.

SourceMark Website Redesign

SourceMark needed a website redesign to better reflect their growing portfolio and improve user experience. GANI revamped the site with a modern design, streamlined navigation, and enhanced functionality, ensuring it aligns with SourceMark’s brand and business objectives.

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MBE Targeted Marketing Program

The client required a creative and targeted marketing program to reach Minority Business Enterprises (MBEs) effectively. GANI designed a comprehensive package, including a custom outbound box, emails, and print materials with an ROI calculator, all tailored to resonate with the MBE audience.

SourceMark Animated Video

SourceMark needed a dynamic way to illustrate their extensive reach and successful GPO/IDN relationships as a Minority Business Enterprise (MBE). GANI created an engaging animation that highlights SourceMark’s GPO affiliations, the impact of their diversity, and key supply chain statistics.

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ThriveAP Sales Resource Development

ThriveAP sought tailored sales materials to better engage healthcare professionals and organizations. GANI developed a suite of sales resources focused on the specific needs of their target audience.

Elite Multimedia Sales Collateral

Elite Multimedia needed high-quality sales slicks to support their outreach efforts and effectively communicate their AV solutions. GANI produced polished, visually engaging sales slicks that clearly articulate the value proposition and key benefits of Elite Multimedia’s services.

PixelFLEX Sales Kit Development

PixelFLEX required a comprehensive sales package to better showcase their innovative LED display solutions. GANI created a compelling sales kit, including product brochures, case studies, and a tailored presentation deck, all designed to highlight the unique benefits of PixelFLEX’s offerings.

SourceMark Sales Enablement Tools

SourceMark needed versatile sales materials that could be easily tailored to different clients and products. GANI developed a suite of customizable sales templates, including brochures, one-pagers, and presentations that aligned with their brand guidelines.

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BekenBio Investor Relations Strategy

BekenBio needed a compelling investor package to secure funding for their innovative biotech solutions. GANI crafted a comprehensive investor relations strategy, including a detailed investor deck, executive summary, and supporting materials that effectively communicated BekenBio’s value proposition.

PixelFLEX Tradeshow Integrated Campaign

To maximize their presence at InfoComm, the client needed a comprehensive pre- and post-show communication strategy. GANI delivered an integrated campaign with targeted emails, eye-catching ads, and engaging social media content.

MMB Email Marketing Strategy

MMB needed an outbound email program to increase customer engagement and drive conversions. GANI created a strategic email marketing plan, including compelling copy, targeted segmentation, and optimized delivery schedules.

Zear Health Content Development

Zear Health required a suite of written content to effectively communicate their unique approach to holistic pain management. GANI developed clear and impactful messaging, an informative whitepaper, and versatile social media templates that align with their brand identity.

NGL Maritime Brand Revamp

Next Generation Logistics required a brand revamp to more accurately reflect their global shipping and logistics services. GANI crafted a strategic branding package featuring a new logo, updated brand messaging, and a modernized visual identity that communicates reliability and efficiency.

Elite Multimedia Brand Overhaul

Elite Multimedia needed a brand overhaul to better align with their cutting-edge audio-visual solutions. GANI created a dynamic branding package that included a modernized logo, refreshed visual identity, and clear messaging that showcases their expertise in delivering immersive experiences.

Zear Health Brand Creation

Zear Health, entering the market with a focus on holistic pain management, needed a distinctive brand identity from the ground up. GANI developed a complete branding package, including a unique visual identity, messaging framework, and positioning that emphasizes their integrative approach to pain management and cannabis solutions.

SourceMark Rebranding

SourceMark needed a brand refresh to align with their expanding healthcare solutions portfolio. GANI delivered a comprehensive rebranding strategy, including updated brand guidelines and messaging that reflects their commitment to innovation and quality.

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J.R. Garrett

Managing Partner

I am a discerning guy who enjoys helping others build their businesses and solve big problems. Building GANI with Greg has been a dream come true as we have always been aligned on how to value people and bring value to people.

In my free time you can usually find me spending time with my family, exercising, and when is it time to unwind I head to the ocean.  

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Greg Priode

Managing Partner

I am a passionate guy who loves to solve problems and create unique solutions using data to develop and execute product and marketing strategies, that can bring measurable results for GANI and our clients.  Building GANI with J.R. was never even in my dreams, yet now I can’t image doing anything else with anyone else. 

When I am not working, I am spending time with my family or am outdoors, when I need to recharging a quiet hike or camping trip is exactly what I need.

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